Would you -
- Buy a Ferrari and let an unqualified driver take it out in the rush hour?
- Appear in the lead role in a Royal Shakespeare Company production without any acting lessons?
The answer is likely to be “NO, of course not!”
.....yet the same occurs when you let anyone represent your company on your exhibition stand without specialised training. Nothing prepares you for this unique environment which can make or break your company image and sales if you get it wrong!
A company must appear highly trained and professional in a public arena when alongside its competitors. How good are its products and services likely to be if not – are they even worth talking to? What are the do’s and don’ts which attract buyers onto your stand in the first place and what do you do then?
Exhibition training can be costly – up to £150 per head and more....but UKTI and CCRA have arranged a FULL AFTERNOON of training.
The venue is the DBERR Conference Centre, 1 Victoria Street, London SW1H 0ET - Monday 2nd March - with a networking buffet and wine.
The cost is only £60 (+ VAT).
The afternoon will be entertaining, highly informative and will include a number of dedicated training films.
Please reserve your place(s) by filling in this form and email it, as soon as possible, to mail@ccra.org.uk AND reed.a.g@btinternet.com or call 0116 271 9727.
