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Michelin and MIA member American Le Mans Series partner for the Green Challenge
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Michelin and MIA member American Le Mans Series partner for the Green Challenge

The American Le Mans Series, the global leader in green racing, announced today that Michelin has entered into an environmentally-conscious partnership to entitle the Series' coveted Green Challenge award presented to race teams at each race. Beginning at the 2009 season opener in Sebring, two teams - one prototype and one GT - that demonstrate the best overall performance and fuel efficiency with the least environmental impact will win the MICHELIN® Green X® Challenge award.

The announcement was made in conjunction with the Washington Auto Show where the American Le Mans Series will join the U.S. Environmental Protection Agency and U.S. Department of Energy in a press conference tomorrow addressing the need of motorsports, private enterprise and government to work closely together in order to promote cleaner, more energy efficient technologies and to then transfer such innovations to consumer vehicles.

Michelin will present the MICHELIN® Green X® Challenge award at each 2009 American Le Mans Series race to the prototype and GT teams scoring best in the three criteria of competitiveness, innovation and success (on and off the track). At the end of the season, the EPA and DOE in conjunction with SAE International will present Green Challenge awards to manufacturers in each class who have scored best during the entire season.

For a full press release, please click here.

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