One of the most popular features of the SEMA Show, the New Products Showcase highlights the industry’s most recent innovations in performance, function and style. Get a sneak peak of 100+ new products slated to debut at the 2009 SEMA Show in the October digital edition of SEMA News.
For the 2009 Show, the Showcase is moving to a more prominent location, and at 25,000 sq. ft. it's 25% larger than its previous footprint. This year, look for it in the upper South Hall in front of the Trucks, SUV & Off-Road and Powersports & Utility Vehicles sections. Like last year, buyers will use scanners which read a barcode associated with the product. The captured product information can then be downloaded in several formats. The New Products Showcase will open at 8:00 a.m., prior to show hours.
The association is working harder than ever to ensure a successful SEMA Show for participants, and there are probably more definitions of a successful SEMA Show than there are automotive professionals who attend. Check out the article Define Your Perfect Show for ways to maximize return on your SEMA Show investment.
In addition to the latest SEMA Show information, the October issue also includes an up-close look at marketing to Generation Y’ers, as well as an exclusive SEMA Research update on the racing and performance industry.
The digital issue of SEMA News features video highlights, direct links to advertisers as well as a host of other viewing benefits. Clicking on the bottom right-hand corner of the cover will open the issue, and users can continue turning each page by clicking on the right-hand corner of each spread.
