Norton Motorcycles is an iconic name in British Motorcycle history and the phoenix is rising from the ashes at a new manufacturing facility, at the home of Motorcycle racing, Donnington Park.
To make sure that quality is on the highest level, Norton use a FaroArm Platinum 2.4m to measure motorcycle parts, frames, sub assemblies, and finished products. Stuart Garner, CEO at Norton Motorcycles commented, "The Faro Arm allows us to build in quality into every Norton that we hand-produce to ensure each product meets our high quality standards. We utilise the FaroArm to verify the product at various stages of assembly and the arm’s simplicity and flexibility lends itself to our high value, low volume product levels."
David Homewood, of Faro UK Technologies, adds, "It is a great feeling to partner with such a strong brand that is having a renaissance and I wish the company every success for the future. FARO is proud to support a highly energetic business in an early stage of its development and contribute to the establishment and growth of this famous company."
Norton is an iconic British brand founded in 1898 by James Lansdowne Norton. With engineering innovation and passion, Norton rapidly became established as a producer of first class road bikes and racers and still holds the record number of 19 Isle of Man TT Senior wins. Norton was the supplier of over 100,000 bikes to the British Army in WW2 and the 60s Norton girls advertising campaign was memorable in promoting Norton bikes globally.
Ownership of the Norton brand changed many times during the latter part of the twentieth century until finally resting in the States. However, in 2008 businessman and entrepreneur, Stuart Garner brought the marque back to the UK, acquiring a complete world-wide trademark portfolio and a prototype for the Commando 961, a modern take on the traditional Norton.
Since the acquisition Stuart has appointed a professional management team with wide industry experience. Norton has established factory premises within the Castle Donington race circuit, entered into contracts with world class suppliers and brought the Commando to manufacture in 3 models, the Special Edition Se, Sport and Cafe Racer. The motorcycle world and press have greeted the new bikes with near universal acclaim.
For further information, visit: www.nortonmotorcycles.com
For video and pictures of Orlando Bloom riding a Norton motorbike at Goodwood Festival of Speed, visit: www.nortonmotorcycles.com/news/view.php?id=523
FARO (NASDAQ: FARO) develops and markets computer-aided coordinate measurement devices and software. Portable equipment from FARO permits high-precision 3D measurements and comparisons of parts and compound structures within production and quality assurance processes. The devices are used for inspecting components and assemblies, production planning, and inventory documentation, as well as for investigation and reconstruction of accident sites or crime scenes. They are also employed to generate digital scans of historic sites.
Worldwide, approximately 10,000 customers are operating more than 20,000 installations of FARO measurement systems. The company’s global headquarter is located in Lake Mary, Florida/USA, its European head office in Korntal-Münchingen near Stuttgart (Germany). FARO has branch offices in Brazil, Canada, China, France, India, Italy, Japan, Korea, the Netherlands, Poland, Spain, Switzerland, Turkey and the UK.
For further information, visit: www.faro.com/uk
For press picture download, visit: www.faroeurope.com/portal/htdocs/download.php?id=2996&type=DOC





