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Performance Racing Industry Show (PRI) - ‘Build your own’ with the MIA's best-value PRI toolkit

01 December 2011

Location: Orlando, Florida

‘Build your own’ with the MIA's PRI Pick 'n'Mix toolkit

plus - use the NEW
MIA International Winner’s Circle - Booth: 1563 (West Side)

1 - 3 December 2011
Orlando, Florida


In December 38,000 buyers from 67 countries will be attending the PRI tradeshow in Orlando, Florida - careful preparation is KEY to landing new business, and the MIA offers you help with this.

“...the PRI show is integral and necessary to our marketing effort, it's the best way into the largest motorsport market in the world. The quality of the attendees is so high, we even win USA business without having a specialised motorsports distributor there". says Roy Moffatt of Variohm

The new MIA High Tech Hospitality Zone at PRI, Booth: 1563 (West Side), is THE premier international B2B destination. With 15 years of PRI experience, we know how to help you maximise your ROI and use your budget wisely - whether exhibiting or visiting, we have a solution for you.

NEW for 2011 - MIA's PRI toolkit gives maximum flexibility with different ways to get the best return from your attendance at PRI, whether exhibiting or visiting. Keep your budget low, Pick 'n' Mix from the toolkit items below;

  1. GRAND-AM International Business Party at PRI PLUS front-row seat on VIP tables at the Grand Opening Networking Breakfast on Thursday 1 December
  2. For just $500 promote your brand to the international audience attending the Buyers' Party. Click here to view the offer. 
  3. ‘Behind the Scenes’ Visit to Daytona International Speedway - Wednesday 30th November
  4. Special budget-price group Freight Package - Click here for details
  5. ‘Meet the Buyer’ introduction service - Tell MIA who you want to meet (company name/type) Our expert service will connect you/set up meetings with up to FIVE relevant sales targets.
  6. Stand Staff Cover - Save staff costs, MIA staff cover for when you have to leave your stand 
  7. £1,400 grant towards exhibiting costs from UKTI - just 5 Grants remain, apply NOW
  8. NEW DESIGN ‘High-tech’ Shell Stand with your company name graphic,desk and carpet

Please see associated files below to dowload PRI Toolkit and Price List 2011

  Save 5% on your flights to PRI - click here. 

PRI Housing & Travel Department provides the ONLY official housing for the PRI Trade Show - click here

Click here for recent estimates, and informed valuations, on how NASCAR and motorsports impact the USA economy.

For more information please contact Charlotte Austin on +44 (0)2476 692 600
or email charlotte.austin@the-mia.com

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