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MIA Motorsport to Automotive activities at Automechanika

05 June 2018

Location: NEC, Birmingham

MIA Motorsport to Automotive activities
at Automechanika Birmingham

Automechanika Birmingham is the UK’s largest exhibition for the automotive industry, across both vehicle production and aftermarket sectors. The 2018 event will attract 12,000 visitors and 500 exhibitors across the industry. 

Motorsport Valley® Innovation Area
presented by the MIA and Staubli - Stand K25

This feature is an interactive showcase of cutting edge technologies, fostering closer collaboration between OEM automotive manufacturers and Tier 1 suppliers and MIA members of the motorsport and high-performance engineering industry. 

Confirmed companies participating on the Motorsport Valley® Innovation Area include:

MIA Members' Pavilion - Stand K29

As part of our increased ‘Motorsport to Automotive’ programme, the MIA has agreed, with the organisers of Automechanika Birmingham, to create an exclusive pavilion for MIA members at the 2018 event. This is a consequence of their successful 2017 event, which was visited by many MIA members, following which many UK OEMs and Tier Ones asked to see more innovations in 2018, particularly from High Performance Engineering and Motorsport. 

The MIA Members’ Pavilion will be situated in the Vehicle Production hall at the 2018 event, being the perfect position for members to get in front of large numbers of engineers and buyers from all the UK-based vehicle and Tier One manufacturers. 

MIA members who choose to participate will benefit from:

  • A ‘turn-key’ solution for each exhibitor -  including Point of Display (POD), electrics, lighting, graphics, WIFI, table top, stools – so no need for any preparation
  • Co-location with other members means the organisers will market this pavilion before and during the event as ‘High Performance Engineering and Motorsport’ 
  • MIA will fully promote the pavilion to their wide database of automotive-related contacts under their ‘Motorsport to Automotive’ programme and using their seat on the Automotive Technology Group to further attract relevant automotive visitors 

Confirmed companies participating on the MIA Members' Pavilion include:


To book, or find out more about the Pavilion space and pricing, 
please directly contact: info@automechanika-birmingham.com or 01483 483984 - Head of Sales - Jack Halliday

A 60 minute presentation - How the Motorsport Community
can benefit the Automotive OEM and Tier 1 supply chain

Motorsport is an underutilised asset to the automotive industry - this workshop will explore ways in which motorsport can bring success to the automotive sector, through motorsport's speed, innovation and ability to rise to meet challenges. Hear from companies that have and will continue to provide benefit to the automotive supply chain. 


General event information can be found at www.automechanika-birmingham.com

For more information on the MIA's activities at Automechanika Birmingham please contact
helen.jones@the-mia.com or call 02476 692 600


MIA Technology Programme Partners